Saturday, July 29, 2006

publix.


My GA-CO friend Gwen speaks so highly of Publix that I had to finally check it out this week. I think I had a good experience.


Most of all, I enjoyed their store brand products. The locals probably think this kind of clever generic advertising is normal. But I don't feel that other stores have quite caught on--aside from Target of course. At other stores I still feel like I'm buying the cheap, ugly, generic version of the name brand that I really want. But Publix offers a simple, clean, humorous alternative to the price-gouged neighbor product.

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